WH Projects

PROJECTS

VIVID WORK - WITH GPJ/ SPINNIFEX

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Project |01

VIVID SYDNEY - Festival Light, Music & Ideas

We designed & delivered multiple brand experiences @ Vivid Sydney - an annual arts & culture festival. With outdoor immersive light installations and projections, performances by local and international musicians, an ideas exchange forum featuring public talks and debates with leading creative thinkers. GPJ / Spinifex activate brands across the city. Including our centrepiece projection mapping work on the Sydney Opera House.

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Project |02

ELTON JOHN - VR EXPERIENCE

As part of Elton John's final tour launch event, GPJ / Spinifex designed a VR experience that would connect Elton's past with his future. The immersive VR film takes the audience on a journey through time and space. Faithfully recreating some of Elton's most iconic performances and memorable achievements. Using cutting edge motion capture and visual effects techniques to enable the audience to go inside Elton's world and experience these moments. All delivered in beautifully crafted stereo 360 VR experience

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Project |03

NIKE - Unlimited Stadium

Launch of Lunar Epic trainers to build excitement for the 2016 Rio Olympics. Nike wanted to grab people’s attention across the globe about the launch. Running is in Nike’s DNA, it’s at the heart of the brand. The opportunity was to provide an immersive, high-tech running experience. Inspiring runners to Just Do It. We created the world's first full-scale interactive running track in the shape of the Lunar Epic running shoe.